Create a modern logo that can be recognized and associated with the brand easily.

Design five different hot sauce bottle labels. The names of the hot sauces are: Code Orange, Code Red, Code Green, Blackberry Flame and Peach Inferno. The client’s vision for the Code Orange label included a volcano with transparent lava as to show the colour of the sauce through the label.
The other sauces were to have ‘fire’, ‘trees’, ‘blackberries’ and ‘peach(es)’ in the design. These elements can be found on the labels as sketched images in light grey to not distract too much from the sauce name and brand. You can buy this hot sauce online or find them in the (hot) sauce section at The Old Farm Market in Courtenay, BC.

Avue Design also created a vinyl banner and business cards for displays at farmer’s markets. You can find the Crimson Fire Sauce Co. at numerous markets all over the island year round, check out their Instagram for details.